How We Create Our Guides

Our Commitment to Quality

At Primegate Digital, every guide we publish is built on a foundation of first-hand experience, thorough research, and a genuine desire to help our readers solve real problems. We do not publish content for the sake of volume. Every article on this site exists because someone needed the answer, and we believe we can provide the best one available.

Who Writes Our Guides

Our content is created and reviewed by Harrison Acha, a Performance Marketing Specialist who previously worked at Meta as a Senior Account Manager, where he managed over $5 million in ad spend across global campaigns. Harrison holds an Advanced Professional Certificate in Marketing Management from London Business School and is Meta-certified in Media Buying, Performance Marketing, and Lead Training. He also holds Google Ads and Analytics certifications.

This means our social media and digital marketing guides are written by someone who has actually run the campaigns, used the tools, and navigated the platforms professionally, not by freelance writers summarising other articles.

How We Research

Before writing or updating any guide, we follow a consistent process:

1. Direct testing – We use the platforms, tools, and features we write about. If a guide explains how to do something on Instagram, Facebook, or TikTok, we have tested the steps ourselves on current versions of those platforms.
2. Cross-referencing official sources – We verify information against official documentation, help centres, and platform announcements. We link to these sources wherever possible.
3. Checking community feedback – We monitor forums, social media discussions, and reader comments to understand what real users are experiencing and whether platform features have changed.
4. Reviewing search intent – We study what people are actually searching for and ensure our guides answer the core question directly, not just tangentially.

How We Keep Content Current

Social media platforms and digital tools change constantly. A guide that was accurate six months ago may be outdated today. That is why we:

• Regularly audit our existing content library of over 1,000 articles
• Re-test steps and screenshots when platforms update their interfaces
• Display a “Last Updated” date on every article so you know exactly how current the information is
• Prioritise updating our most-read guides first

If you notice anything outdated in one of our guides, please let us know through our contact page. We take accuracy seriously and will investigate promptly.

Our Editorial Standards

Every guide published on Primegate Digital must meet these standards:

• Answer the question immediately – We lead with the answer, not with filler. If you came here to solve a problem, we respect your time.
• Be factually accurate – Every claim must be verifiable. We do not speculate or present assumptions as facts.
• Use clear, simple language – Our readers come from all backgrounds and experience levels. We write so that anyone can follow along.
• Include step-by-step instructions – Where applicable, we break processes down into numbered steps that are easy to follow.
• Disclose affiliations – When we recommend tools or services and earn a commission, we disclose this clearly. See our Affiliate Disclosure for full details.

Recognition

Our work has been featured on Yahoo Finance, Nexcess, and CBNation. With over 1,000 published guides trusted by millions of readers worldwide, we are committed to maintaining the quality and accuracy that earned that trust.

Questions or Feedback

We welcome feedback on any of our guides. If you have found an error, have a suggestion, or want to request a new topic, please reach out through our contact page.